BEP 280 – Sales English 2: Understanding Customer Needs
Learn Business English for understanding your customer’s needs in the sales process,
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Sales
Business English Lessons for Sales and Selling in English
BEP 279 – Sales English 1: Making your Approach
Learn Business English for starting off the sales process with an introductory meeting.
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BEP 246 – Product Presentations 2
Learn language for giving a product presentation. Lesson Objectives Relating changes to customer feedback. Highlighting user benefits. Demonstrating a feature. Anticipating concerns. Encouraging questions from the audience. In the dialog, we’ll rejoin Jenny, who’s presenting a new software upgrade to a group of customers at a trade conference. She’ll also be joined by Tony,
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BEP 245 – Product Presentations 1
Learn language for giving a product presentation. Lesson Objectives Presenting the current situation. Relating features to audience needs. Giving an overview of features. Calling attention to something on-screen. Dealing with technical issues. In the dialog, we’ll hear Jenny, who’s at a trade conference representing her company, ProBooks. They’ve just launched a new upgrade called
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BEP 234 – Conferences 2: Hosting a Social Event
Learn Techniques for hosting social events at a company conference. Lesson Objectives Asking people about needs. Eliciting feedback on the event. Making yourself available for help. Keeping conversations going and connecting people. In the dialog, we’ll revisit a company’s regional HR conference. The host is Amy, VP of HR at the company’s Chicago office.
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